To help men recognize the importance of sexual health, we spoke a language that they understand. Sports.
Going head-to-head with sport fans, we placed ads in sport magazines, sports bars, and stadiums.
![](https://freight.cargo.site/t/original/i/77b76c0acd9259b8edfef20ae0e21f5dee5b0be98923e5e756401f79fda65d4c/image-asset-4.jpeg)
![](https://freight.cargo.site/t/original/i/4dec9b1491f3e13e63e3e3271224956b66e894041dc5e59e8d5e091da1545512/hims_printsV02-02.jpg)
![](https://freight.cargo.site/t/original/i/242e69474bc9bfe672fe5b996fe4a1e11286ef28d0b6b64d0210ab0a3c87dc1a/image-asset-3.jpeg)
BAR COASTERS
Placed in sport and dive bars.
![](https://freight.cargo.site/t/original/i/22a1c466f24c3ff270541e91fbcb06d25703ff92da1e661018a7721d0146444e/hims_coasterV03B.png)
![](https://freight.cargo.site/t/original/i/a5ff0866eb244f9aeac1540a4ee404a3da973c2ae7557989f1aa655874781145/image-asset.png)
GYM PLACEMENT
Placed on cardio equipment.
![](https://freight.cargo.site/t/original/i/729e436408c75975124ea5c9bb84804a268a1e6c3662829ca0e9f235f191e976/image-asset-5.jpeg)
![](https://freight.cargo.site/t/original/i/9920cc630205f81a5933c8a66d21f2203fd79df3eac3edd7e534068a636ef62e/hims_OOH-01.jpg)
![](https://freight.cargo.site/t/original/i/fd36747eb1a33c38429529426e15252cb546af101c11b22edbf757a590857b43/Treadmill_BeltV03.png)