When you walk into a T.J.Maxx, you have no idea what you’re going to find, and well, that’s the beauty about it.
MANIFESTO
OOH
Each ad will contain a secret gift card that can be peeled off and redeemed in our stores.
Because finding one of our ads in the world is equally as rewarding as finding a hidden gem in our stores.
SOCIAL
Our Instagram posts will help people find the hidden gift cards by slowly teasing where they should look.
